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Our Story · Fran Ross

We built a studio
around the window
no one else could solve.

Founded in 2005, Sustainable Shades is the studio Fran Ross built around European tilt & turn windows. More than 20 years later, the person you first speak with is still the person guiding fit, fabric, and installation.

Elegant European window treatments in a Manhattan luxury apartment

Why tilt & turn windows need a specialist

If you own European-style tilt & turn windows — the kind that swing inward from the top to ventilate or open fully like a casement — you've likely discovered that most window treatment dealers don't know what to do with them.

The inward tilt position means standard inside-mount shades are immediately obstructed. The narrow frame width rules out most conventional brackets. And the hardware that operates the window often sits exactly where a shade would need to attach.

These aren't niche problems. They affect millions of European-style windows in luxury condos, converted lofts, and high-rise buildings across the Northeast. And they require a specifically engineered solution — not a workaround.

Why our product selection is different

Since 2005, we have built our offering around premium European manufacturers that engineer specifically for tilt & turn and narrow-frame applications. That means frame-mounted clip systems, tensioned fabric mechanisms, and measurement tolerances that work in millimeters, not inches.

Every shade we sell is custom-fabricated to your exact window dimensions. There are no standard sizes here. There are no stock shades pulled off a shelf. Each treatment is made for your window, and only your window.

What we offer

We provide the full service: consultation, precision measurement, product selection across premium European collections, order management, and professional installation. You work directly with Fran Ross throughout — not a call center, not a rotating team. Our installer partners extend that service model nationwide.

Since 2005, our hands-on experience has grown across thousands of high-end residential homes and commercial projects. We work with more than a dozen leading dealers and installer partners nationwide, while continuing to serve clients directly throughout New York City, Westchester, Connecticut, New Jersey, Long Island, Boston, and the rest of the United States.

Why our technical guidance is first-party

Sustainable Shades is not simply summarizing products found elsewhere. We specify these systems for real windows, supply specialty products through our client practice and dealer network, and review the details that determine whether a proposed fit is viable. Fenstermann is an authorized dealer for Sustainable Shades specialty systems.

Our published specifications distinguish a possible production limit from an approved project fit. We explain which numbers apply to the full collection, which are system-specific, and which still depend on fabric, reinforcement, frame material, and installation method. That is why our technical specification guide includes limitations as well as capabilities.

Authorized Dealer Price Assurance

We match any current written quote from an authorized Sustainable Shades dealer for the same product and project scope. Send us the quote and we will compare the system, dimensions, fabric, controls, mounting method, delivery, and installation on a like-for-like basis.

Get in touch

The best first step is a conversation with Fran. Call or text 917-733-3395, or email franross@sustainableshades.com. Tell her about your windows and she'll take it from there.

At a Glance

Founded

2005 · 20+ years

Project Experience

Thousands of high-end
residential + commercial projects

Trade Network

12+ leading dealers
+ nationwide installer partners

Owner

Fran Ross

Specialty

European tilt & turn
window treatments

Product Line

Premium European
Manufacturers

Service Area

New York City & Northeast US

Service

Nationwide shipping
+ local installation options

European
Partners

Curated Sources

Premium European manufacturing, selected for difficult windows.

We work with premium European manufacturers, including MHZ, whose systems are designed for European architecture, exact tolerances, and custom fabrication. That gives our clients access to refined pleated blinds, honeycomb shades, roller systems, venetian blinds, and specialty solutions for non-standard window shapes without limiting the conversation to a single line.

Call Text Email
Fran Ross • 917-733-3395 • franross@sustainableshades.com